Ford Motor Company says, in collaboration with its local distributor Coscharis Motors, it will continue to support young and talented Nigerians.

The firms recently presented a brand new Ford Ranger to Iyeh Kennedy, the winner of the Next Titan, Season 4.

The General Manager, Coscharis Motors, Abiona Babarinde, was quoted to have said in a statement, “Ford and Coscharis Motors would like to take the opportunity to congratulate Iyeh Kennedy on his achievement. We are proud to be a sponsor of the Next Titan, and to hand over a Ford Ranger to the winner, to support his existing business.”

According to him, the 2.2 litre diesel XLT model 4×4 double cab vehicle is valued at N16m while the Ranger nameplate, renowned for its outstanding tough capability, technology, convenience and comfort is the ideal vehicle for any entrepreneur, be it a tech CEO, farmer, IT business owner, fashion designer, media mogul, hotelier, or supermarket owner.

He said the ‘The Next Titan’, the fourth season of which premiered on October 8, 2017, was a global standard television platform designed to educate young Nigerians about entrepreneurship, encouraging them to consider this as a career path, and helping to reduce the high rate of unemployment.

He added, “Sixteen participants, between the ages of 21 and 39, challenged one another for 10 weeks in various business tasks, including strategies, sales, marketing and promotions. During the competition, participants and viewers had the opportunity to interpret real-life entrepreneurial challenges through informal training, and to learn from top business leaders how to start or grow their own businesses.”

31st January 2018