Pitching often is also great because it helps to point out flaws in the idea. An idea could be great to the one who conceived it but it would take an outsider who is looking at it practically to point out its flaws or the impracticability of some parts. Also, an idea as a whole could be great but the solution it is providing is difficult to achieve and cost more than other alternatives. It is by pitching that the founder would realize these flaws.
It brings up questions about the startup that needs answering. If a startup founder pitches often to various audiences, they can gauge their reaction when certain aspects of the idea are brought up and see which questions are repeated often. This would help the founder to understand what parts of the idea need to be revisited and be prepared to tackle those questions if they’re brought up in the next pitch.
What an ideal pitch should look like
Depending on who you’re pitching to, whether a group of friends, colleagues at work, coursemates at school, fellow founders, or potential investors, an ideal pitch varies.
In all these pitches, presentations could differ, however, they should all have the following highlights in common;
- Describing the problem, the startup has come to solve.
- Stating the solutions that have been proffered or that are being used to solve the problem currently.
- Stating the solution that your startup is offering.
- Stating the target market of the startup.
- Show what ways you have tried to apply the solution your startup is offering and the positive results (no matter how small) you have been able to achieve.
- Stating why you and your team are the best startup to offer this solution.
Source: https://naijaonpoint.com.ng/why-startup-founders-should-pitch-their-ideas-as-often-as-possible/
